Transmedialle 2015 Berlin

Transmedialle is an Annual festival based in Berlin, which aims to collect all forms of art together over a period of days. It is an essential art event, which connects artists and students all over the world. The broad cultural appeal of the festival is recognized by the German federal government who supports the transmediale through its programmer for beacons of contemporary culture.

 

The festival I experienced during my January visit was entitled ‘Capture All’, which looks at making sense of a culture that is dependent on measurement. We are living in societies and economies defined by a global competitive drive for constant optimization.

 

Transmediale 2015 attempts to identify the ways in which our lives are categorized. The event gathered together works from different artists, compiled of exhibitions, conferences, performances and artwork, which were all interesting and unique in their own way. The event was amazing; it showcased free-thinking from across the globe in interesting ways which put across the difficulties in todays society.

Character Design – Incorporating the character onto a template

Here I incorporated the character into a mock template of the cereal box, giving an idea of how the character will look when it is put with text and a cereal bowl. These are rough sketches which I will use to create my finished design in Adobe Illustrator. I used the shape exercises I completed previously when sketching my character to determine uses for each body shape.

Character development and sheet

To develop my character designs I took the character i liked the most and created a character sheet to illustrate the different shapes of the character for the breakfast cereal. I drew the bird in different shapes using pencil and fine liner. This exercise was to get to know our characters and their formations to draw them correctly in different positions.

Character Design Initial Ideas

For our new brief we will be learning about character creation and packaging design. The aim of the brief is to invent a new character that will appear on a new breakfast cereal.
To begin the research we were instructed to sketch quick ideas to form an idea of a character. I quickly sketched some brief cartoons in pencil and fineliner pen. The designs are not intended to be final; these are just brief ideas which can be edited upon later.